Intel
Corporation is asking young designers to explore out-of-the-box ideas on mobile
computing as part of a University Design Expo held in conjunction with the
Intel Developer Forum in San Francisco. Intel sponsored students from several
colleges and universities from around the world to explore creative new ways to
bridge technology and design across the areas of user interaction, industrial
design, and mobile applications and solutions. The projects have the potential
to impact the broad spectrum of mobility – from next-generation laptops to
compact, pocketable handheld devices.
Design
students are a valuable resource for re-thinking today’s usage of technology
and discovering the possibilities for the future. The Design Expo explores the
perspectives of these talented young designers who have an exciting vision for
how technology can affect how we live, work and play.
By working
with young designers who have a vision of how technology can complement and
enhance people’s lives, Intel is gaining additional insight into new ways to
bring the benefits of mobile technology to consumers. The concepts featured at
the Design Expo have the potential to impact a broad spectrum of mobile
computing – from next generation laptops to pocketable, handheld devices and
beyond.
"As
the Internet goes mobile, people are looking for technology that is not only
smaller, sleeker and smarter, but also a seamless and intuitive fit for
complementing one’s lifestyle," said Caleb Rabinowitz, mobile concepts
planner, Intel Corporation. "By engaging with student designers, Intel is
exploring new perspectives and seeing firsthand how design is increasingly
essential to differentiating products and encouraging new applications of
technology and user interaction."
In order
to bring to life the displays at this year’s Design Expo, Intel collaborated
with leading professors and emerging young designers from undergraduate and
graduate schools around the world, and asked them to illustrate their visions
for the future of mobile computing. The projects range from cameras capturing a
complete 180o panoramic view, to an application that measures and visualizes
the emotional health of a specific area to data visualization expressed as art.
The creativity combined with cutting edge technology is making for a
fascinating, interactive exhibit.
"The
Design Expo has a legacy that goes back more than 20 years, bringing
innovative, fresh thinking from today’s youth and tomorrow’s leaders to a
variety of industries," said S. Joy Mountford, consultant for user interface
designs and innovation at Fortune 500 companies. "The Intel-sponsored
Design Expo allows us to gain insight into new and creative uses of technology
as well as identify talent for future design leaders. As a company that truly
believes in sponsoring the best of what tomorrow has to offer, we believe that
these students have brought some fresh thinking to technology design, for Intel
and the industry-at-large."
Intel has
called on both U.S.-based and International schools to participate in the Design
Expo including California College of Art, Delft University of Technology,
Georgia Tech, Royal College of Art, UCLA and USC. Project teams from each
school were selected by their respective university professors and Intel to
present their work.
The Design
Expo is a recurring event that aims to highlight creativity and innovation in
technology. Since the beginning of the Design Expo in 1988, 3,000 students have
been involved.
The Design
Expo is located in the Golden Gate Hall at the San Francisco Marriott, and will
be open for viewing from 4-6 p.m. on Sept. 21 and from 10:15 a.m.-1 p.m. on
Sept. 22.
