HP’s iPod to Lead Consumer Push

Hoping to make a big bang in consumer electronics, Hewlett-Packard plans on Friday to unveil its long-awaited HP-branded iPod, along with its first televisions, an entertainment hub and the usual array of new printers and cameras, sources said.

Also among the dozens of new gadgets that HP CEO Carly Fiorina will introduce at a Miami press event is the company’s first digital projector for consumers, a product the company has been developing for some time. HP has been working on the projector, already a business staple, for more than a year.

The iPod, while expected to be similar to Apple Computer’s version, is important both as the company’s entree into the music market as well as a part of HP’s strategy to become cool enough to be allowed in the living room.

News source: CNET News.com

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