Waitrose has selected Infosys Technologies (NASDAQ:INFY) to co-develop a new multi-channel web platform which will deliver a fully integrated online experience from waitrose.com and provide Waitrose customers with an even more rewarding and enjoyable online shopping experience. Waitrose is one of the UK’s leading grocery retailers and is part of the John Lewis Partnership.
Rob Collins, Director, e-Commerce at Waitrose, said: "We see this as a very exciting development for Waitrose as part of our ambition to become a truly multi-channel business with a strong and differentiated e-commerce business as one part of that. The new website is a very important part of our strategy in this regard, and we are delighted to be working with Infosys on such a substantial project. Their experience and expertise in this field is a significant asset as is their depth of capability. Those are critical requirements to successfully deliver a project of this scale especially in the time horizon that we are working to."
The new single website, waitrose.com , will greatly improve customers’ shopping experience through simpler navigation, intuitive design, and enhancements to search features including the 5,000 family friendly recipes readily available on the site.
"To provide its customers with the information they need, Waitrose is taking an integrated multi-channel approach to give them a seamless shopping experience," said Karmesh Vaswani, Associate Vice President and Head, Retail, CPG and Logistics for Europe, Infosys Technologies. "Our work with Waitrose will also provide the grocer with the ability to add new services in the future, allowing it to further improve customer experience and choice."
Waitrose chose IBM Websphere Commerce as the technology platform for the Waitrose multi-channel commerce strategy after a thorough evaluation of available options from multiple technology providers.