Notwithstanding the difficult worldwide economic situation, Acer
confirms the second position in the video-projector market in EMEA
Region (Europe, Middle East and Africa), and is rapidly closing the gap
with the most important sector player.
According to the latest data distributed by the analyst firm PMA,
Pacific Media Associates, Acer consolidated its second ranking in EMEA,
recording a market share of 14.5%, only 0.6% percentage point behind
the first place.
In the third quarter of 2009 Acer showed a 12.7% growth YoY. This
result is extremely remarkable considering that in the same period the
EMEA market registered a negative performance, showing a decrease of
Furthermore, Acer is among the first three companies in 18 Countries
and the leading video-projector vendor in Germany, Russia, Slovenia,
South Africa, Switzerland and Turkey. In Bulgaria, Croatia, Czech
Republic, Denmark, Hungary, Italy and Romania Acer ranks second, while
in France, Lithuania, Slovakia, Greece and Spain the company is third.
Acer Germany recorded excellent results confirming its leadership in
the market with a 23% market share that translates into a 41% YoY
Extremely positive performance in South Africa, where Acer ranks
first with a 33% market share and register a 105% growth YoY. Acer
Turkey did very well, too, recording an exceptional growth of 362% with
a 37% market share.
Acer portfolio includes a range of products designed to deliver the
very best combination of technology, value and versatility. This
strategy allowed Acer to confirm the second spot in the EMEA market and
get closer to the first notch.