Nikon unveils DX- format D7100, much awaited camera offering an exceptional photography experience

Nikon unveils DX- format D7100, much awaited camera offering an exceptional photography experience

Superior subject detection and sharp focus
Advanced performance with features such as a 51-point AF system in a compact and lightweight body


Nikon India, the 100% subsidiary of Nikon Corporation, leaders in imaging technology, today announced the much awaited advanced, high-performance DX-format D7100 digital SLR camera. The D7100 is a compact, lightweight camera that offers superior portability. It is loaded with features that enable excellent subject detection and is capable of reproducing the finest details.


The camera is equipped with many advanced features like the 51-point AF system accurately detecting the intended subject for superior tracking performance, and a cross-type sensor have been adopted for the 15 most frequently used focus points at the center of the frame. In addition, the cross-type center focus point is fully functional and compatible with lenses with a maximum aperture of f/8, enabling faster, more precise autofocusing with a variety of conditions. The D7100 is also equipped with a new crop image area, 1.3× DX crop, which increases the angle of view by approximately 1.3× compared to the standard DX-format viewing angle. This effectively increases the focal length to an equivalent angle of view of approximately 2×,enlarging distant subjects. In addition, the 51 focus points cover the entire image area when the 1.3× DX crop is enabled for quick and accurate subject detection for moving objects with high-speed continuous shooting at approximately 7 fps.


The D7100 is also boasts a DX-format CMOS sensor of 24.1 effective megapixels and the high-performance EXPEED 3 image-processing engine without a low-pass filter. These features enable sharp focusing with high resolution. The incredible combination of the high pixel count and the full HD quality of the D7100 can be enhanced further with NIKKOR lenses, which offer superior rendering performance made possible with Nikon’s own optical technologies.


The D7100 also offers a number of new functions that improve camera operations for a more intuitive and efficient shooting experience, including Spot White Balance, a white balance preset manual option that allows users to choose a specific subject from which white balance is measured while shooting in live view. It is also equipped with an array of RGBW that enables more effective accumulation of light, a large, 3.2-inch high-resolution TFT LCD monitor with a wide viewing angle and a button that enables direct access to frequently used functions.


Speaking on the announcement, Mr. Hiroshi Takashina, Managing Director, Nikon India said “With the latest announcement, Nikon aims to strengthen its foothold in the world of photography and reiterate the unique strength of the Nikon brand which is attributable to the company’s unwavering commitment to quality, performance, technology and innovation. In today’s time we are witnessing a growth of D-SLR segment in the Indian market and this newest offering is designed specifically to meet the growing demand for best in class DSLRs. The D7100 is one of its kinds and we are proud to add this revolutionary product in Nikon’s portfolio. This camera is equipped with Superior subject detection feature which will allow easy focus.”


The D7100 has an EXPEED 3 image-processing engine enabling sharp, high-resolution images along with movie recording. The Multi-area mode Full-HD D-Movie function not only supports the standard DX-movie recording, but also the new 1.3× DX crop image area. The 1.3× DX crop option brings distant subjects closer with movie recording. In addition, the stereo microphone built into the pentaprism enables high-quality stereo sound. The D7100 also supports stereo sound recording via connection of the optional ME-1 stereo microphone.


One added advantage of D7100 is its compatibility with the WR-1, a highly functional transceiver that enables verification and adjustment of settings, as well as control over remote shooting. The WR-1 uses radio waves and supports 15 channels for communication over a maximum range of 120 m between multiple WR-1s. Not only can one WR-1 be configured as a transmitter and a second as a receiver to control one remote camera, but multiple WR-1s can be configured as receivers for remote controls over multiple cameras. A number of remote shooting options are available, including simultaneous release and synchronized release, as well as interval timer shooting and a division of multiple cameras into groups for separate control over each group. Remote control is also possible using both the WR-R10/WR-T10 together.


D7100 Primary Features:

  • Supports lenses with a maximum aperture of f/8 and offers a 51-point AF system for faster focus
  • 51 focus points covering the entire frame that bring distant subjects closer. The 1.3× DX crop achieves high-speed continuous shooting up to approximately 7 fps*2
  • D7100 features a new Nikon DX-format CMOS sensor, 24.1 effective megapixels, and the EXPEED 3 image-processing engine optimized for high-performance without an optical low-pass
  • Increased usability and improved operation
  • iA new   button enables quick access to frequently used camera functions
  • A new Spot White Balance option measures white balance using a specified portion of the frame
  • A high-performance optical viewfinder utilizes a glass pentaprism and offers approximately 100% frame coverage
  • OLED display element
  • The 3.2-inch, 1229 k-dot TFT LCD monitor with wide viewing angle features a new RGBW array
  • Supports  1920 × 1080/30p and 1920 × 1080; 60i/50i*7 movie recording
  • Supports the new WR-1 Wireless Remote Controller (available separately)



  • Nikon D7100 Body only:  INR 79,450
  • Nikon D7100 with AF-S DX NIKKOR 18-105mm f/3.5-5.6G ED VR Kit Lens: INR 94,950
  • Nikon D7100 with AF-S DX NIKROR 16-85mm f/3.5-5.6G ED VR Kit Lens:  INR 112,950


  • The sales of Nikon D7100 will start by end of March 2013.


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