Major Upgrade For 2010 Consumer Products Release From Mcafee

McAfee, Inc., the world’s largest
dedicated security company, today unveiled major enhancements to
its 2010 consumer product line, delivering its fastest, lightest
and most effective consumer PC protection in the company’s
history. McAfee has been recognized with numerous industry honors
for product performance since its 2009 release, including top
awards from, and Virus Bulletin.

For 2010, McAfee sets a new
standard in consumer PC security with:

  • Expanded threat protection. McAfee
    was repeatedly ranked the leading vendor in threat detection
    in 2009. With the 2010 upgrade, McAfee has enhanced its Web protection
    to alert and block consumers from dangerous downloads and Web pages before
    they access them.
  • Enhanced
    features more than 325% faster scans and
    updates are only initiated when the PC is idle.
  • The easiest to use interface in
    McAfee history, simplifying security for novices and experts alike.

“Every feature of this release is best-of-breed,”
said Javed Hasan, vice president of product management for the
McAfee consumer product group. “The new enhancements for this 2010
Q1 release offer consumers what they want: strong and unobtrusive
protection with market-leading performance. With McAfee,
consumers are protected by the same intelligence and technology
used to defend governments and Fortune 500 companies around the

Thanks to the McAfee software-as-a-service model,
customers with a current McAfee product subscription will
automatically receive the new upgrade free of charge for their
subscribed product. McAfee Total Protection, McAfee Internet
Security and McAfee AntiVirus Plus software products are
available for download today in the United States, the United
Kingdom and Australia, with worldwide availability quickly

1 in Threat Detection

Since the
release of its 2009 consumer products, McAfee has consistently
been recognized for threat detection, including receipt of the Gold
Award from NSS Labs for 100% perfect attack detection rates. The
unique McAfee Global Threat Intelligence technology employs
millions of sensors spanning both the Internet and the globe. By
gathering threat intelligence across all geographies and in every
corner of the Internet—as it occurs—McAfee can provide consumers
with new standards in threat protection.

Using McAfee
SiteAdvisor technology, the upgraded 2010 products now also

  • Web download
    protection, which scans downloads to warn about threats before
    they reach the hard drive.
  • URL reputation ratings, which alert
    consumers about individual Web pages and IP addresses that may have been
    recently compromised.

Unsurpassed Performance

With the 2010 update, McAfee products are faster, lighter and more
convenient than ever2:

  • Scans are up to eight times faster, and
    with the new McAfee smart timer, updates and scheduled scans are
    postponed until a customer’s PC is idle. McAfee Active Protection
    technology ensures that customers still receive up-to-date protection
    even if an update is temporarily postponed.
  • The products boast the fastest
    installation to date.
  • During
    scans, memory usage has been reduced by 50 percent so there are fewer
    interruptions in PC activity.
  • McAfee software for 2010 requires less
    space on a user’s hard drive and utilizes fewer processes.

Easiest to Use

For 2010, McAfee software is
easier than ever for novices and experts alike to check status,
perform scans and customize settings:

  • Includes detailed reporting about key
    recent events, for instance the number of threats blocked, and shows
    immediate information about recent scans and activity
  • Offers simple “on” and “off” options for
    major features
  • More
    technical consumers can dive deep into a rich selection of settings
  • During a scan, progress
    can now be easily followed, and consumers can select to automatically
    have the computer shut down if no issues are detected
  • McAfee software for 2010 now
    automatically adjusts to smaller screen sizes such as netbook PCs

Additional Useful Features for Today’s
Digital Consumer

Online Backup:
New to the 2010 products, customers can automatically back up
photos, videos and files to an online service for free for the
length of the subscription. McAfee
Internet Security software users are entitled to 1GB of free
storage space, while McAfee Total Protection software customers
enjoy 2GB of free storage.

: McAfee has improved its parental controls in the
2010 update offering parents pre-defined age groups, filters on
18 different content categories and age-appropriate search.

Protected Home Networks: The
McAfee Home Network Defense feature in the McAfee
Total Protection product now helps users identify and block
intruders from accessing the PC on their home network.

Consumer Products for the 2010 Q1 Release Include:

McAfee Total
Protection software, $79.99 for a 3-user license, is McAfee’s most
comprehensive security suite, and provides families with the
ultimate protection for their PCs, online activities, personal files
and home network. It offers antivirus, anti-spyware, anti-spam,
anti-phishing and two-way firewall, in addition to parental controls
and identity protection. It includes SiteAdvisor Plus, a powerful
Web site safety advisor, 2GB of online backup and bonus McAfee
Anti-Theft File Protection software to secure valuable files.

Internet Security software, $69.99 for a 3-user license, provides
comprehensive PC and identity protection to keep users safe from online
threats, and also shields them from risky Web sites. It offers
antivirus, anti-spyware, anti-phishing and two-way firewall
protection. Additionally, it includes anti-spam, parental
controls, 1 GB of online backup and SiteAdvisor, a powerful Web
site safety advisor so consumers can safely surf the Web.

AntiVirus Plus software, $59.99 for a 3-user license, offers
essential security for PCs and helps keep consumers safe online,
protecting them from viruses, spyware and hackers. It provides
antivirus, anti-spyware and two-way firewall protection. Additionally, McAfee
AntiVirus Plus software incorporates anti-phishing technology
and SiteAdvisor, a powerful Web site safety advisor so users can
safely surf the Web.



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