The Sony Ericsson is a mobile Pureness apart in the range of Sony Ericsson devices, although it belongs to the family of terminals Xperia. This is not a smartphone but a mobile phone store in the category of luxury goods atypical intended to play the card of the originality and convey an image.
That’s Pureness is a balance in white and black, between transparency and opacity, in a minimalist style and a rectangular shape. This is clearly not the phone for everyone and difference is played on a translucent screen (up to transparency) showing content as suspended in air.
Like many mobile luxury, but its more that its features are remarkable, and its ability to attract attention. And to flatter the VIP dormant in us, a concierge service is offered.