FIRA de BARCELONA, SUITE 4.7HS22 — Discretix,
the leading global provider of embedded Windows
Mobile and Android security DRM, today announced that Sony
Ericsson has chosen Discretix’ Multi-Scheme DRM Client to protect
distribution and consumption of multimedia content on select
mobile phones and for its PlayNow services.
Discretix’ Multi-Scheme DRM Client has been
deployed on select Sony Ericsson mobile phones based on the
Windows Mobile and Android operating systems. The embedded
technology enables a wide variety of business models including
subscription-based music and video services for the consumer
market.
Discretix Multi-Scheme DRM Client provides an
outstanding level of flexibility, security and performance, and
ensures quick and simple integration of all the major DRM schemes
in use today including OMA DRM V1.0/2.1, Microsoft WM-DRM 10, and
i-Mode DRM including CPRMSD-Bind and SD-Video. It can also be
easily expanded to support emerging schemes such as Microsoft
PlayReady.
Discretix offers DRM security solutions that have
been adapted and optimized specifically for the Android and
Windows Mobile operating systems, to ensure fast and easy
deployment with minimal effort by the OEM. Reinforced by the
underlying Discretix security subsystem, the Multi-Scheme DRM
Client conforms to the highest security requirements set down by
network operators and content providers. The technology can
support any kind of business model including purchasing, rental,
subscription, preview, metering, tracking and super-distribution.
“Sony
Ericsson mobile phones are highly renowned for both their
technological and design innovation. We’re excited that our Multi-Scheme
DRM Client is now included in products from this progressive
company,” said Raanan Tzemach, EVP, Content Protection BU manager
for Discretix. “The inclusion of our DRM technology will ensure
that consumers have access to the broadest array of music, video,
and other entertainment services.”
Discretix is
showcasing its Multi-Scheme DRM Client, as well as its other
embedded Windows and Android security solutions at MWC, from its
exhibit at Hospitality Suite 4.7HS22 in Fira de Barcelona.
