Cred-Ex Announces Mobile Payment Services Through Web Enabled Smart Phones

Cred-Ex launched a new service that brings the Company’s payment
processing tools to mobile devices. This service is called the "Cred-Ex m-Commerce Payment Solution."
The technology includes a set of APIs (application programming
interfaces) for brick and mortar merchants, e-commerce merchants and
mobile developers. This tool will allow them to provide payment options
to their customers within mobile websites, mobile applications and at
point of sale of brick and mortar stores. The new service also allows
for integration of the Cred-Ex Pay Vault platform. This feature allows
customers to make purchases from their mobile devices using their
revolving credit information stored within their Cred-Ex vault accounts.

Stephane Touboul, Emerging Payments Technologies CEO says: "We
are very proud of our Cred-Ex mobile payment application. M-Commerce is
undoubtedly the next trend in payment. The Cred-Ex m-Commerce solution
technology allows consumers to feel safe and secure using their mobile
device to make purchases at their favorite retail stores without cash,
debit or credit cards.

"We anticipate that our participating merchants will see a
lift in ticket size and an increase in sales because of the ease of use
for the consumers, and that thanks to this new tool, our banking
partners will acquire more account holders and see an increase in charge
" he adds.

For Customers: Mobile Shopping Made Easy

Customers using Cred-Ex’s new Mobile Payments Solution (MPS) will
first sign-up on the Cred-Ex web site,
After this initial authentication process which includes credit
approval and mobile phone registration, they will be able to make all
future purchases from their registered device without having to sign in
again. This includes the Cred-Ex Pay Vault functionality. Existing
Cred-Ex account holder will only need to register their mobile device
once, using their control panel on the Cred-Ex web site.

As the mobile Cred-Ex web site shows, mobile shoppers only
need to take four steps to complete their purchase using the new
technology. First, the customer clicks on the "Cred-Ex Widget" on their
iPhone or BlackBerry, or simply goes to from their web enable
smart phone. This will direct them to Cred-Ex’s mobile interface. From
there, the customer will be asked to enter their registered e-mail, last
4 digit of SSN, the store-provided reference number and to click on "Submit".
After the payment is authorized, the customer will then be provided
with an approval code and an e-mail confirmation relating to their

Customers can download the Cred-Ex iPhone App directly from
the Apple web site in the iTunes App store..

For Developers: No Extra Work Required

Developers and merchants already using Cred-Ex’s patented
alternative payment solution on their websites won’t need to do any
additional development work – the service will automatically detect when
customers are shopping from a mobile device and will switch over to the
new mobile optimized payment interface.

In other words, that means developers can continue to use
Cred-Ex’s flexible APIs they’ve already been using to build their
applications and they don’t need to go back and re-code anything to make
the apps mobile-compatible.

Customers can now shop at brick and mortar locations of all
participating Cred-Ex merchants with their web enabled phones, Android,
BlackBerry, iPhone, Palm OS, Windows Mobile, Symbian, and Java devices.


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