Zagat Survey, the world’s leading provider of consumer survey–based leisure information, and Handmark, a global leader in the development and distribution of mobile applications and services, announced the release of ZAGAT TO GO 4.0 for iPhone today. The new app adds three major features that revolutionize the ZAGAT TO GO experience:
Foursquare: Zagat has been named the No. 1 brand on Foursquare and is the first to provide Foursquare meal tips to diners to help them know what to order when visiting a Zagat-Rated restaurant. Through Zagat’s partnership with Foursquare, ZAGAT TO GO users with Foursquare accounts can now "Check-In" to any restaurant within the Zagat app.
Foodspotting: ZAGAT TO GO is designed to help people decide where to eat. With the addition of thousands of Foodspotting photos, diners will also be able to see the dishes served at each restaurant. ZAGAT TO GO also offers users access to thousands of Foodspotting photos of dishes served at Zagat-Rated restaurants nationwide.
Zagat Dining Journal: ZAGAT TO GO 4.0 introduces the Zagat Dining Journal – a virtual diary of the Zagat-Rated restaurants the user has visited throughout the year. All users can add restaurants to their Dining Journal by tapping "Been Here" on the restaurant’s details page. When a Foursquare user checks in to a Zagat-Rated restaurant, either on Foursquare or ZAGAT TO GO, the restaurant will be added to their Dining Journal. Through this feature users can easily add their ratings and reviews.
"We are excited to integrate social networking technology and to provide access to shared photos that further enhance the user experience for our mobile users," said Nina Zagat, Co-Founder, Co-Chair, Zagat Survey. "Our business has always been based on user generated content. From the outset we have believed that the combined opinions of many are inherently more accurate and useful than the opinions of only one person."
ZAGAT TO GO 4.0 for iPhone is available exclusively in the App Store. For more information about this or any of Zagat’s mobile products, please visit www.zagat.com/mobile. ZAGAT TO GO is a 2010 Webby Award nominee and has been named the No. 1 Food application by Travel + Leisure Magazine.