Adobe Positioned in Leaders Quadrant of the Magic Quadrant for Business Process Management Suites

Evaluation Based on Ability to Execute and Completeness of Vision.

Adobe Systems Incorporated today announced that Gartner, Inc. has positioned Adobe in the Leaders Quadrant of its 2010 “Magic Quadrant for Business Process Management Suites”* research report. According to Gartner, “Leaders offer products and services that best enable all four usage scenarios, and the Leaders have customer references for each. These vendors relentlessly focus on increasing the participation of business roles in process improvement efforts by enabling explicit, model-driven approaches, rather than traditional coding. Leaders’ products and services especially focus on business-process analysts working alongside process owners to improve and even transform processes. Products from the Leaders enable the highest level of collaboration among business and IT professionals, from discovery, through the design and modeling phases, and to execution and ongoing optimization. References particularly value process and work-item visibility and rapid adjustment. Nevertheless, very few organizations give extensive change control rights to business users (a characteristic of the ‘sweet spot’ for BPMS usage).”

“We believe Adobe’s position in Gartner’s BPMS Leaders Quadrant reflects the momentum we’re seeing in the market as enterprises transform customer experiences by delivering intuitive processes across Web and mobile touch points,” said Kumar Vora, vice president and general manager of LiveCycle, Adobe. “Our user-centric approach to BPM enables organizations to improve service by automating and increasing visibility into customer-facing processes, achieving significant ROI. We are pleased to be included in the Leaders Quadrant.”

Adobe LiveCycle Enterprise Suite 2 (ES2) enables organizations to provide its customers with consistent experiences across channels and devices that lead to increased loyalty, cost and time savings, and market differentiation. A core part of Adobe’s customer experience management strategy, LiveCycle ES2, helps companies improve customer service and boost operational efficiency by streamlining human and document-centric processes leveraging the ubiquitous Adobe Flash Platform for the delivery of intuitive rich Internet applications (RIAs) as well as PDF for rich documents. These capabilities help organizations reduce manual or redundant activities and improve the overall experience for customers and front-line employees.

Market demand for BPM solutions has continued into 2010. According to Gartner, “More organizations are adopting BPM as a discipline and scaling up their efforts to establish BPM as an enterprise program — not just apply its methods and technologies to one-off projects. Thus, a market-leading BPMS must support BPM throughout the business process improvement life cycle.”

The rating criteria included support for a continuous process improvement program, implementation of an industry — or company-specific process solution, support for a business transformation initiative, and support for a process-based service-oriented architecture (SOA) redesign. Adobe was one of 25 vendors evaluated for the report.

For more information about Adobe LiveCycle ES2 visit



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