IDEA Cellular, the largest mobile operator in Kerala, has launched a mega offer titled ‘Call & Fly‘ for it’s over 60 lakh subscribers in the state, this season. With the offer, Idea is giving an opportunity to its subscribers to win free air tickets to Dubai, and other attractive prizes such as Gold coins, Mobile handsets and much more, by simply making ISD calls.
Starting November 24th, all Idea subscribers who make ISD calls from their phone will become eligible to win these bumper prizes during the promotion period. Idea will give away atleast 30 Gold coins, 10 Mobile handsets and 2 free return tickets to Dubai, as prizes of the ‘Call and Fly’ contest.
The Call and Fly offer is available for all Idea subscribers until December 23rd, 2010.
Announcing the new initiative, Mr. Ramakrishna B, Chief Operating Officer – Kerala, IDEA Cellular said, “The festival season witnesses a surge in ISD calling as people connect with their friends and family members across the world. Idea’s ‘Call and Fly’ offer is aimed at rewarding such subscribers who make ISD calls by giving them an chance to win exciting prizes including a once-in-a-lifetime opportunity to fly on an international sector. This initiative is a result of Idea’s customer centric approach which has led to the company’s strong growth and performance in the state of Kerala, making us the leading mobile operator with over 60 lakh subscribers.”