Windows 7 Activation Technologies (WAT) to Replace WGA

Instead of current infamous Windows Genuine Advantage (WGA) and Windows Product Activation (WPA). Windows Genuine Advantage updates will only remain for Windows XP-based systems. Microsoft is going to label and call anti-piracy technologies for activation and validation built into Windows 7, and future updates of the technology for Windows Vista, as Windows Activation Technologies (WAT),

There is one nice thing which most user will like about WAT is that it won’t force you to few moments before clicking ‘Activate Later’ option. You can click on ‘Activate later’ option right away and start using your computer. But the pop up message still appears with WAT, you will get pop up messages to activate your copy once in a while.

While we have seen success with our implementation in Windows Vista, as evident from the lower levels of piracy, we also knew we could do better in Windows 7. For example, with Windows Vista Service Pack 1, if a PC was not activated during the login process, customers would periodically see a dialog box as a visual reminder they still needed to activate their copy of Windows. Within this prompt, they could choose to activate immediately or later. But the option to push the “activate later” button was grayed out for 15 seconds. Customers told us that while the prompt grabbed their attention, they didn’t understand why they needed to activate immediately and that the delay was annoying. In Windows 7 we modified this process: When customers choose to activate later they will see a dialog box highlighting how activation helps them identify if their copy of Windows is genuine and be allowed to proceed immediately without a 15-second delay. In Windows 7 we’ve made changes so that users will see more informative notifications messages and be able to more easily complete the tasks they need to.

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