Creative Announces the ZEN X-Fi 2 Touchscreen PMP

Creative Technology Ltd.
today unveiled the Creative ZEN X-Fi2, featuring a stunning 3-inch
touch screen and award-winning Xtreme Fidelity XFi audio technology,
continuing Creative’s quest to deliver the best-sounding music, photo
and video players on the market at a great value. Making its premiere
at the Showstoppers Event at the

IFA Consumer Electronics Show on 2 September 2009 in Berlin, Germany, the Creative ZEN X-Fi2
media player can be ordered at the online store at in Singapore.

Sporting an ultra slim
exterior with an elegant look in 8GB, 16GB and 32GB models and with
exciting price points, the Creative ZEN X-Fi2 media player features a
3-inch TFT LCD touch screen with a beautiful, intuitive interface for
easy navigation, plus multi-format support including iTunes Plus and
FLAC (lossless) files. It also offers video-out capability for viewing
videos and photos on a TV through an optional cable. The player also
features a microSD card slot for expanded memory.

“In August of
last year, we launched the ZEN X-Fi player, designed to be the
best-sounding portable digital music player ever, achieved by
implementing our ground-breaking X-Fi audio technology. The response
from our users was overwhelmingly positive – they really loved how
phenomenal their MP3 and iTunes music sounded with X-Fi,” said Joseph
Liow, Vice President, Personal Digital Entertainment Products of
Creative Technology Ltd and General Manager of Creative Labs Asia.

setting out to design our next generation player, we felt it was
essential that we start with the sound quality of the ZEN X-Fi player
and make the ZEN X-Fi2 sound even better by implementing the latest
X-Fi technology. We wanted to have X-Fi improve the audio playback
across all modes of entertainment including music, video and FM music
from the radio*. Next, we added features to significantly enhance the
user experience for music, photos and videos, all in a player with a
sleek design. We wanted to make the ZEN X-Fi2 even more fun to use by
implementing a touch screen interface. To upgrade the video watching
experience, we increased the size of the display with a stunning 3-inch
touch screen. The combination of adding a touch screen and a larger
display also substantially enhances photo viewing, as now users can
quickly and easily scroll through photos.”

“To further enhance
the video and photo playback capability, we’ve added a TV out connector
so that users can easily connect the ZEN X-Fi2 to a TV. To achieve a
sleeker design, we’ve incorporated a microSD slot compared to the
larger SD slot on the ZEN X-Fi. The ZEN X-Fi2 is also substantially
slimmer than the ZEN X-Fi, plus the overall feel of the player in your
hand is improved by its curved design. With all of these additional
features, we’re really pleased that we are able to achieve another
design benchmark, bringing the ZEN X-Fi2 to market at exciting rice
points for our 8GB, 16GB and 32GB players,” added Joseph Liow.

can experience music in pristine crystal clear quality and detail
through the power of X-Fi audio technology. X-Fi Crystalizer
intelligently restores lost detail, enhances the digital audio content
to amazing clarity and delivers the most acoustically natural headphone
audio available from a media player. With X-Fi Expand, users can enjoy
the most natural sound staging available in headphone audio today. The
built-in X-Fi technology intelligently moves a conventional left/right
earphone stereo source away from the ears, virtually expanding it for
an audio experience with a breathtakingly realistic depth of field.
With the Creative ZEN X-Fi2 media player, users can enjoy adjustable
X-Fi Crystalizer and X-Fi Expand levels according to their preference.

expanded multi-format support, the Creative ZEN X-Fi2 enables users to
access their music and audio in MP3, WMA, AAC, Audible 4 and FLAC, and
video files in WMV9, MPEG4-SP, DivX** 4/5 and XviD formats. Users do
not have to worry about file incompatibility or troublesome file
conversions just to access favourite music, photos or videos.

capability enables playback of movies and pictures on a large screen,
and users can also sync and download RSS feeds and read them offline on
the media player.


Creative ZEN X-Fi2 Features Include:

  • Capacity: 8GB, 16GB & 32GB (availability may differ in different regions)
  • Dimensions: 102 x 57 x 11.6mm
  • Weight : 75g
  • A vibrant 3-inch TFT Touch Screen LCD with 262,000 colour support for an excellent viewing experience with videos and album art
  • X-Fi Audio Enhancement:

    – Adjustable X-Fi Crystalizer to restore the highs and lows to music during playback that was lost during the ripping process

    Adjustable X-Fi Expand to move and expand the sound forward for a
    natural listening experience over headphones that simulates the sound
    from stereo speakers

  • Audio formats: MP3, WMA(DRM9), Audible4, AAC, FLAC
  • Video / Audio Out: PAL or NTSC in stereo (via A/V cable sold separately)
  • RSS: Display RSS content feeds offline (Sync via PC/laptop connected to Internet)
  • Expansion slot: microSD memory card slot to add more music, video or photos to the media player
  • Built-in speaker
  • Flexibility to arrange the main menu icons according to preference
  • Video format support: WMV9, MPEG4-SP, DivX** 4/5, XviD
  • Photo formats: JPEG, BMP
  • Built-in microphone for voice recording
  • Built-in FM radio with 32 presets
  • Clock / Alarm / Calendar / Task / Contacts Functions (Sync with Microsoft Outlook via PC/laptop)
  • Free
    preloaded music tracks from eMusic, a digital music retailer offering
    music fans an alternative to mass market retailers, with a corner music
    store vibe, incisive reviews and great music. Included tracks are by
    Ani DiFranco, Anuhea and Blessid Union of Souls. These tracks are
    courtesy of Righteous Babe Records, OneHawaii Music and V2 Records.
  • Courtesy
    of, the first book in James Patterson’s Maximum Ride series
    in a full length preloaded audio version valued at US$19.99. Soon to be
    a major motion picture, Maximum Ride: The Angel Experiment. Patterson’s
    thrilling story is narrated by Evan Rachel Wood, star of Across the
    Universe, The Wrestler, and Whatever Works.

Creative ZEN X-Fi2 Accessories

  • A slim and stylish black leather case keeps the player in pristine condition at all times, available for S$29
  • A silicon skin protects the player from knocks and bumps, available in clear and pink for S$22
  • A customised screen protector ensures the screen is scratch-free, available for S$15
  • A/V cable brings digital pictures and videos with audio to the television screen with ease, available for S$29
  • ZEN USB power adapter charges the player via USB without the need to plug it into a PC, available for S$29

Pricing and Availability

The Creative ZEN
X-Fi2 media player is currently available for order at the online store
at in Singapore at the suggested retail price of
S$329.00 for the 16GB model and S$399.00 for the 32GB model.

Creative ZEN X-Fi2 media player in 16GB model will be available at
COMEX 2009 from 10-13 September 2009 at the suggested retail price of

The Creative ZEN X-Fi2 media player in 16GB and 32GB
models will be available at The CREATIVE Stores at International
Business Park and Marina Square and authorised dealers in Singapore
from October 2009 onwards. Pricing and availability of the 8GB model
will be announced at a later date.



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