The MTN Group, the South Africa-based multinational telecommunications
company, this week announced its partnership with the pioneering online
publication, Africa – The Good News.
The Africa – The Good News (www.africagoodnews.com), published by SA
the Good News, is an online publication striving to tell Africa’s
stories of hope and opportunity from an African perspective.
Positioned as a legacy project of the 2010 FIFA World Cup™, Africa –
The Good News is a strategic sponsorship for MTN, the first and only
African global sponsor of the 2010 FIFA World Cup™.
The partnership with Africa – The Good News was announced at the
Highway Africa by Ms. Nozipho January-Bardill, MTN Group Executive:
Corporate Affairs at the 13th edition of the Highway Africa conference
for African journalists in Grahamstown, Eastern Cape.
January-Bardill told delegates that as a company, whose roots are
firmly anchored in Africa, MTN found it only fitting to sponsor the
Africa – The Good News project, in order to enable them to relay a
message of hope, goodwill and development without necessarily ignoring
the challenges that Africa is facing.
“The MTN Group’s exceptional growth since its founding in South Africa
in 1994 bears testimony to the productive climate for investment in the
African continent. At MTN, we believe emerging markets present enormous
growth opportunities for those with the appetite, dedication and
capacity to harness their full potential for the benefit of all their
stakeholders,” said January-Bardill.
Stuart Pennington, co-editor and Publisher of Africa – The Good News,
says as South Africa gears up to stage the 2010 FIFA World Cup™, the
world’s focus – that of 208 football-playing nations and an estimated
26 billion cumulative television viewers – will be on South Africa and
Africa.
“This event gives the continent a once-in-a-lifetime opportunity to
show the world what it is really about. This website is intended to
offer a fresh perspective on Africa, to highlight stories of progress
and positive developments in the continent,” says Pennington.
He concludes: “It is about hope and the new winds of change that are
gusting over her nations and the growing opportunity in arguably the
most ethnically diverse, biologically rich, scenically beautiful
continent in the world.”
About MTN : – As a major communications company, MTN is focused on the African continent. We believe that through access to communication comes economic empowerment. The MTN Group operates three business divisions: MTN-SA (South Africa), MTN International, and Strategic Investments. We are listed on the Johannesburg Stock Exchange under the Telecommunications Service Sector (which falls under the Industrial Non-Cyclical Services).