Webtrends Announces Analytics 9 Fall 2009 Release

Integration of Up-to-the-Minute Analytics,
Real-Time Alerts and A New iPhone Application Help Deliver Data Anytime,

Webtrends, an enterprise customer intelligence company, today announced a new
release to Webtrends Analytics 9. The Fall 2009 release provides busy marketers,
IT professionals, expert analytics users or anyone working within the real-time
web the ability to quickly and easily measure data.

The release boasts a long list of new capabilities including up-to-the-
minute analytics allowing for real-time data assessment and comparison from the
previous 24-hour period alongside current day, and 365 day comparisons, and
automated alerts when key metrics change. These real-time alerts can be received
in many different ways including via email, RSS feed, SMS, and Twitter Direct
Messages. Webtrends is also pre-announcing availability to all Analytics
customers a native iPhone application with access to alerts and real-time

"With the release of Analytics 9, a mere 3 months ago, Webtrends laid the
foundation for how data is consumed and utilized, through an innovative new user
experience. Today’s Fall release extends that vision. Webtrends is able to
release a new version so quickly based on an aggressive agile development
methodology. We will continue to innovate in this market," said Alex
, CEO, Webtrends. "The web has progressed from a single channel to
a platform of multi-threaded interactions across multiple domains that is now
the norm for top brands. The challenge this poses for business lies in
harnessing real-time data to drive business value through action. The Fall 2009
release of Analytics 9 addresses this opportunity head on with real-time
analytics tied to alerts and notifications giving our customers unsurpassed
insight into driving immediate actions."

Significant new features include:

Up-to-the-Minute Analytics: receive real-time updates on key web metrics, and
analyze them alongside equivalent data from the previous 24-hours or the current
day. Customers can overly results from marketing campaigns, RSS feeds, or other
activities to gain the real-time insight needed to fuel their business

Real-Time Alerts: Analytics 9 now features real-time alerts and notifications
when key web site metrics reach, or fail to reach, your pre- determined goals.
Alerts can prompt the user at log-in or be delivered via e- mail, authenticated
RSS feed, Twitter direct message, SMS, or the soon to be released native
Webtrends iPhone application.

Analytics 9 On-Demand, is receiving a new look: power users who need access
to advanced features will appreciate a clean and professional look in Analytics
9 On-Demand. Elements that slowed down load times were removed and all data
visualization elements including tables, charts, and graphs have been optimized
to improve the speed and confidence of data comprehension.

Webtrends iPhone Application: when customers are on the go and need high
level insight on web activity, ‘there is an app for that’. The Webtrends
Analytics iPhone App delivers key metrics and trends. The design follows many of
the same cues as the web app but delivers a tailored experience specifically for
iPhone users. The Webtrends iPhone application will be available for download
within iTunes soon.


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