Trend Micro Launches Worry-Free Business Security 7

Small businesses face an increasingly dynamic and targeted threat landscape: Not only are there1.5 new pieces of malware being created every second, cybercriminals are aggressively preying upon smaller businesses that are often strapped for IT resources and security expertise at a growing rate.

Trend Micro made a commitment to solving small business security needs six years ago when it first introduced its Worry-Free product line to the market. Today’s announcement of Worry Free Business Security 7 continues that security promise and incorporates new features that address the ways small businesses are changing, as well as addressing an evolving, more aggressive threat landscape.

“The foundation of the Trend Micro Worry-Free Business Security solution and its successors has always been focused on bringing to market the best possible protection that is automatic, painless, and easy to use. This is the promise we’ve been delivering to small businesses for the last six years, and the mindset in which we develop all our products,” said Amit Nath, Country Manager, India & SAARC, Trend Micro.

What’s new in Worry-Free Business Security 7

NEW – Email data loss prevention: Nearly 60 percent of all reported infections involve data-stealing malware, which is no surprise since loss of information is ranked among the top three concerns for small businesses. The email DLP feature enables small businesses to keep information private by discovering, monitoring and preventing accidental or deliberate loss of confidential information through email.

NEW – Integrated Mac client protection: Macs are great for small businesses that want a solid, reliable product that will keep up with its users’ busy schedules. But if company data and information are stored on Macs, small businesses can’t ignore security. The integrated Mac client protection feature is perfect for small businesses that are running both Macs and Windows® because it allows them to secure their iMacs, Mac Servers, and MacBooks without purchasing or managing additional solutions. The feature’s single console includes security status and configuration for both platforms.

NEW – Device control: One of the most notorious threats in 2010, Conficker, was partly spread by infected USB sticks and other attachable devices. Its convenience and portability has made it another infection pathway. Small businesses that are challenged with managing and tracking the movements of USB devices can now, with this new feature, control access to USB drives and other attached devices to prevent data loss and block threats. Businesses can restrict access to USB ports to avoid anyone copying information to portable USB drives.

The Worry-Free difference: Stopping threats before they reach businesses

In independent tests, Worry-Free Business Security is rated best at blocking threats BEFORE they reach your computers, file servers, and mail servers. It achieves this through the power of the Trend Micro™ Smart Protection™ network infrastructure, which scans, filters and correlates in the cloud more than 3.2 terabytes of data and blocks over 5 billion threats every single day. The Smart Protection Network then leverages this data to rapidly identify and respond to emerging threats, blocking them before they impact a business, and improving the existing response to known threats. And because the majority of the work is done in the cloud, not directly on computers, performance is optimized so small businesses can focus on their business.

The Worry-Free difference: Channel-focused, channel-driven

Trend Micro’s comprehensive channel-friendly portfolio of products and solutions also include Worry-Free Remote Manager, which is a single, hosted console that channel partners can use to manage multiple customers. Worry-Free Remote Manager provides integrated installation with Worry-Free Business Security 7, allowing partners to easily add customers to their console during their initial installation of Worry-Free Business Security. Trend Micro is currently the only security vendor that offers this type of critical tool, which allows channel partners to manage multiple customers using multiple products from a single console free of charge to eligible channel solution partners.



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