Amkette launches ATOM next-generation laptop mouse

Amkette, the company redefining digital life, today launched ATOM – Laptop Mouse, the second series of its “Colors-on-the-go” mice range. ATOM, with a retractable USB cable is the ultimate companion for Netbooks and Laptops. Its compact, light weight and ambidextrous design provides excellent and practical ergonomics.

Laptop users can now have a clutter-free experience with ATOM as the special cord is not only retractable but can also be adjusted to the desired length to prevent tangles. This latest series of stylish Amkette mice has been created keeping in mind the wear and tear that laptop and mobility bring with it. The double-oiled coating makes the ATOM scratch free and durable and at the same time, the soft rubberized sides provide better and stress-free grip inspite of its travel-friendly size. Not only this, the 800 DPI high precision sensor makes work much faster and easier.

“Amkette is bullish about the lifestyle segment as we realize that users’ needs are changing with the changing times. ATOM mice will allow users to have a comfortable laptop experience by eliminating tangled cables without compromising on quality or style,” says Mr. Rajiv K Bapna, Director, Amkette. “This second series of the ‘Colors-on-the-go’ range has been designed keeping in mind professionals and students who are always on the go and need products which make their life easy. Its colors have been conceived keeping in mind the needs of both males and females,” he added.

ATOM mice are available at a very attractive price of Rs. 399/- and come with a three-year warranty. Apart from 6000 retail outlets across India, this exclusive product range is available nationwide in large format retail stores like e-Zone, Hypercity, Landmark, More and Jumbo as well.

A leading convergence catalyst, Amkette is focused on redefining digital lives through transformational innovation in technology products. Since its inception in 1986, Amkette has steadily built its portfolio and today, is spearheading the revolution in the convergence device industry. Amkette’s portfolio of convergence devices includes lifestyle products and computer accessories of international standards and storage media like USB flash drives, memory cards and CDs/DVDs. In addition, the vision of the company is to deliver best in class convergence products for its users to create a memorable and complete digital experience. The company caters to over 2 million satisfied customers and takes pride in the its distribution network extending to 110 cities, 500 distributors and over 6000 retail outlets with 22 sales offices across the country.


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