Murtha Design Inc. announced that Apple has featured Unnecessary Censorship 1.3

Murtha Design Inc. today announced that Apple has featured Unnecessary Censorship, its one-of-a-kind video editing App for iOS. Unnecessary Censorship allows you to bleep, pixelate and censor video of your friends, family, pets, or anyone you wish to give the illusion that they swore or did something inappropriate. Share it on Facebook, YouTube, Twitter, Email, iPhoto Export, or iTunes File Sharing. Convert ordinary video into suggestive video by creatively censoring video unnecessarily.

Murtha Design Inc. has announced that Apple has featured the video editing iOS App Unnecessary Censorship.

Sales increased 933% overnight from Wednesday to Thursday after Apple featured the App. Right now we have two hurdles to overcome; Getting people to notice the App and educating people that might not know what the term “unnecessary censorship” refers to. With Apple featuring the App, we will certainly overcome the first hurdle and now we are starting a campaign to educate people on the how fun it is to convert ordinary video into suggestive video by creatively censoring video unnecessarily.

The term “unnecessary censorship” refers to taking normal video and bleeping it out to make it look like something inappropriate happened.

Darren Murtha, CEO of Murtha Design Inc. says “The best part of using the Unnecessary Censorship App is you have the tools to convert your ordinary video clips of friends and family into hilarious video clips that make the viewer pause and ask ‘what just happened?’

Over the course of the next few weeks, we’ll be adding a section to our website to highlight the creative videos people make using the Unnecessary Censorship App. People will be encouraged to post their videos on YouTube, Twitter and Facebook and then email the public URL to uc {at} murthadesign(.)com

More people are reviewing App on iTunes:
iTunes Reviwer Justin Clark says “First of all I am no a way video or editing guy, but I gotta say there are few apps I have more fun with. I have tons of videos on my phone of family friends and our kids when I take a few minutes to add a bleep or a black bar it is instant entertainment for the family with the easy to use upload tools. I recommend this to anyone and everyone because if I can do it with ease it should be easy for all. justin”

iTunes Reviewer amandarj01 says “Ridiculously simple – took me two minutes to figure out how to use it without instructions. And it’s hilarious to watch creations you can finish in a few minutes, literally. Great app.”

Device Requirements:
* iPhone 3GS, iPhone 4, 4G iPod touch, iPad and iPad 2
* Requires iOS 4.2 or later
* 20.3 MB

Pricing and Availability:
Unnecessary Censorship 1.3 is only $0.99 USD (or equivalent amount in other currencies) and available worldwide exclusively through the App Store in the Entertainment category. Grab a copy now before the introductory price expires.


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